Princess Andre, 19, is intensifying her efforts to emulate Kylie Jenner with the launch of her own clothing line, in addition to her existing makeup brand.
Andre has collaborated with the leisurewear brand KAIIA, personally selecting and styling 18 outfits for her edit. The collection features relaxed silhouettes and contemporary streetwear designed to reflect Andre's personal style. The line is set to be available for early access on November 9, 2026, to KAIIA newsletter subscribers and app users, with a public launch on November 10, 2026.
Ahead of the collection's release, Andre will host a meet-and-greet event at Footasylum in London. Qasim Akhlaq, CEO of KAIIA, stated that Princess enjoyed the photoshoot, describing it as feeling like a music video.
Beyond her fashion ventures in the UK, Andre has ambitions to expand her cosmetics brand, By Princess, into the United States. Sources indicate that a trip to America is planned for the summer, with the intention of meeting with beauty retailers and participating in media appearances. The ultimate goal is to launch her beauty range in US stores by 2028.
The production team behind her cosmetics is the same company that works with makeup artist Mitchell Halliday's brand, Made By Mitchell, which has recently found success in the American market and is stocked at Ulta Beauty.