Paramount+ is offering a 50% discount on its annual streaming bundles for first-time subscribers, cutting the price of a year of Paramount+ Essential to $30 and Paramount+ with Showtime to $60. The promotional pricing, which works out to about $2.50 and $5 per month respectively, runs through Sept. 19, 2025.
The deal applies to annual subscriptions and is presented as a limited-time incentive for viewers considering alternatives to mainstream streamers. Paramount+ markets the packages as access to programming from networks including CBS, Comedy Central, MTV, Nickelodeon, BET and the Smithsonian Channel, plus live CBS news and a substantial sports offering.
Paramount+ highlights a mix of series, films and live events in promoting the sale. The service hosts 48 seasons of Survivor, large swaths of South Park and Star Trek episodes, and the entire Mission: Impossible film franchise. For sports viewers, Paramount+ says it will stream more than 100 regular-season NFL games and provides access to CBS’s live game coverage. Subscribers to the Paramount+ with Showtime tier also gain Showtime content, local CBS channel access in participating markets and PGA Tour livestreams.
The company did not specify whether the half-price promotion applies to renewals beyond the first year; the offer is billed as a discount for the first annual subscription. Consumers must purchase an annual plan to receive the reduced rate, which is calculated from the start of service and billed up front.
Streaming services have increasingly used time-limited discounts and bundled offerings to attract subscribers ahead of broadcast sports seasons and the fall slate of scripted releases. Paramount+ has positioned itself around a combination of legacy network programming, library franchises and live sports to differentiate from purely on-demand rivals.
Prospective subscribers should note that the Essential plan includes advertising, while the Paramount+ with Showtime plan advertises no ads; availability of local CBS streaming and certain live sports can vary by market. The promotion’s deadline is Sept. 19, 2025, and interested viewers are advised to confirm terms before subscribing.
Paramount+ has not announced any immediate changes to its standard pricing beyond the temporary reduction. The company’s offering comes as consumers reassess streaming subscriptions based on content libraries, price and live-event access, including major sports rights that are often decisive for cord-cutters and traditional pay-TV subscribers alike.
The promotion was reported by consumer media outlets as a way to attract viewers ahead of the fall television and sports seasons. Readers seeking the discounted plans should visit Paramount+ directly to review the full terms and regional availability before signing up.