Kelly Osbourne stated that she feels "so sad" that her late father Ozzy Osbourne's Lifetime Achievement win at the BRIT Awards was overshadowed by criticism of her appearance. Osbourne attended the ceremony in March 2026 with her mother, Sharon, to accept the posthumous prize for the Black Sabbath frontman, who died in July 2025.

Reflecting on the experience in an interview with Paul C Brunson on the "We Need To Talk" podcast, Osbourne described the online commentary as "assassinat[ing]" her over an event that "should have been about my dad and his legacy." She explained that at the time, she was unaware of how she looked, stating, "I was so unwell. I couldn't see it." Upon seeing the photographs later, she recognized the need for a "wakeup call."

Osbourne drew a parallel between the public reaction to her perceived appearance and how people might respond to someone with cancer, suggesting she would have received a different reaction. "But no, what I was suffering from was mental health issues and grief," she said.

"I just got literally assassinated over something that should have been about my dad and his legacy. And people couldn't see past that," Osbourne recounted, adding that the cruelty of social media trolls made her "so sad for the state of this world."

She alluded to personal struggles beyond grief, mentioning a difficult period including a split from her fiancé and the father of her son, Sid Wilson, which became public knowledge three weeks after the BRITs. "There was so much more going on in my life that I can't speak about that contributed. And if people only knew," she stated.

Osbourne also shared that she has been receiving support and is "getting a lot better." She has assembled a "incredible team of people" who provide support, noting that grief can lead to the loss of friends who do not know how to handle the situation. "But the ones who stick around are the real ones," she said.

She believes that "a part of" herself died with her father and that she will never be the same. "Everything is different. I'm different. Everything has changed, but it's just taking it one day at a time and putting the pieces back together in a way that you think will work," Osbourne told HELLO! magazine. She described the process of healing as a "slow process" that requires addressing mental health before physical well-being, emphasizing that she will not be "fixed in a day."