Pacific Beach in San Diego transformed into an impromptu office space on Thursday, June 25, 2026, as hundreds of remote workers gathered for a meetup organized by social media personality Scott Muirhead. The event, which ran from 9 a.m. to 12 p.m., saw participants set up laptops in beach chairs and use surfboards as makeshift desks along Law Street Beach.

Initially, city officials had expressed reservations about future events, citing issues with litter from a previous gathering in March. The city had stated that organized events with more than 49 participants typically require a permit, which can include fees, insurance, and security requirements. However, Muirhead met with city officials who subsequently granted approval for shoreline events.

"The event is going fantastic. We are legal this time and that’s a big win," Muirhead told The California Post. "Between working from home or working from the beach I’m taking the beach every time."

The event coincided with National Work from Home Day and provided an opportunity for remote employees to network. Attendees expressed enthusiasm for the unconventional workspace. "I love working [at] the beach," said participant Nadia Nowak. "It’s the perfect way to start your morning, perfect way to start everyone’s meetings. You can’t beat this."

Another attendee, Lacey Mallow, shared, "I recently moved here and it’s been my favorite thing being able to work outside by the ocean and be productive." Steve Nass, who works for Reef, a company founded on the beach, added, "The company was born on the beach so what better way to be productive than to get work done on the beach."

Following the work session, participants engaged in a community beach cleanup from 12:00 to 12:30 p.m. Muirhead indicated that interest in similar events extends beyond San Diego, with inquiries coming from San Francisco and other beach towns. Muirhead celebrated the event after he said the city decided the meetups were okay. "This event works perfectly from San Diego. People from San Francisco keep reaching out so I think other beach towns want to try it."