Sainsbury's has dismissed Jorge Costa, a 57-year-old employee at its Hertford superstore, after he intervened to help a security guard restrain two suspected shoplifters. Costa, who had worked at the store for two years and was known for his dedicated service in the fruit and vegetable section, was fired for gross misconduct, with the company citing a breach of policy that prohibits shop floor staff from intervening in theft incidents.
The incident occurred on July 1 when Costa reported hearing a woman scream for help. He then saw a security guard struggling with two individuals attempting to steal items. Costa stated he intervened to prevent them from leaving with the goods, admitting to punching one of the shoplifters in self-defense. The shoplifters subsequently abandoned the stolen items and left the store.
Costa was suspended two weeks after the incident and dismissed on July 29. His dismissal letter indicated that his actions put himself and other colleagues at risk, violating the company's safety procedures. Sainsbury's maintained that his intervention escalated the situation, potentially endangering others. The company also noted that bodycam footage, which Costa disputes as incomplete, did not capture a request for assistance from him.
Costa expressed deep disappointment and depression over his dismissal, highlighting his unblemished work record of never being late or absent. He feels he was treated unfairly for acting to help a colleague.
Following his dismissal, customers and former colleagues launched a campaign to have Costa reinstated, praising his commitment and friendly demeanor. Supporters argue that his actions were brave and that the supermarket should not prioritize allowing shoplifters to escape over supporting an employee who acted in good faith.
Sainsbury's stated that their procedures are designed to prevent incidents from escalating and that they have a responsibility to take action when those procedures are not followed. The company emphasized its commitment to colleague and customer safety through security measures and collaboration with law enforcement. This incident echoes similar cases where supermarket employees have faced disciplinary action for intervening in shoplifting, including a Morrisons manager and a Waitrose assistant.
