Millions of Americans are discovering the beauty of soccer during the World Cup, but many are finding themselves confused and frustrated by one aspect of the game: the unpredictable nature of stoppage time.

Unlike most major sports, soccer allows the clock to continue running during injuries, substitutions, and video reviews. Referees are tasked with estimating how much time should be added to compensate for these stoppages, a practice that can encourage time-wasting and leads to uncertainty about when a match will officially end. Play often continues well past the announced stoppage time if a team is in possession of the ball or mounting an attack, with the referee ultimately deciding when the sequence has concluded.

This system can lead to unpredictable outcomes. For example, in a match between Brazil and Japan on June 29, the official announced six minutes of added time, but play extended for nearly twice that duration. Such discrepancies leave viewers questioning the exact end of a match and can turn moments that should be filled with tension into a test of who can manipulate the clock most effectively.

"The clocks and referees are too easy to manipulate," according to one analysis. "In other words, it’s the clock’s messiness that leads precisely to the behavior spectators dislike most. Americans lose their minds when players writhe on the ground in pretend agony after minor contact. But the players are simply responding to the clock’s incentives."

The proposed solution is straightforward: stop the clock whenever play stops. Historically, continuous timekeeping was maintained due to the practical difficulties of stopping and starting stadium clocks. However, in the digital age with readily available stopwatches, this rationale no longer holds true.

Under this proposed change, the clock would stop for injuries, video reviews, substitutions, and any other significant interruption. This would ensure that 90 minutes of game time equates to 90 minutes of actual play.

The benefits of such a reform would extend beyond accurate timekeeping. The incentive for feigning injuries would be significantly reduced, and time-wasting substitutions would lose their tactical advantage. Lengthy video reviews would also become less contentious, as no playing time would be lost during their examination. Players would therefore spend more time actively participating in the game and less time strategizing around the referee's timekeeping.

While this change wouldn't eliminate all forms of strategic disruption, it would substantially reduce the effectiveness of certain tactics. The core essence of soccer—its movement, improvisation, tactics, and unpredictable moments—would remain unchanged. Advocates argue that adopting this modernized approach would enforce the game's rules more honestly and eliminate needless opportunities for gamesmanship, akin to how goal-line technology and video review have been implemented to enhance fairness.

"Refusing an obvious improvement out of misguided devotion to habit has a name in soccer: It’s called an own goal," the analysis concludes. "The beauty of soccer has never depended on uncertainty about the clock. It lies in the movement, the improvisation, the tactics and the extraordinary moments that can emerge from almost nothing. None of that would change."