Charlie Woods, son of golf legend Tiger Woods, has been identified as the highest-valued Name, Image, and Likeness (NIL) prospect in collegiate golf history, according to new rankings from The Caddie Network. The 17-year-old has an estimated NIL valuation of $3 million, making him the top-ranked individual since the rankings were introduced in 2024.
Despite this high valuation, Woods's performance on the golf course in 2026 has been modest. He has competed in seven ranked events this season, with his best finish being 19th place at the Junior Orange Bowl International in January. He has not secured another top-25 finish this year, and most recently finished second-to-last at the AJGA Simplify Boys Championship, trailing the winner by 31 shots.
The report attributes Woods's significant commercial appeal to his star power and substantial social media following of 164,000. The Florida State University commit's NIL potential has been discussed for years, with his former high school coach Toby Harbeck noting in 2024 the likelihood of NIL opportunities and the importance of careful management.
Following closely behind Woods is Kai Trump, granddaughter of former President Donald Trump, who holds an estimated NIL valuation of $2.25 million. Trump boasts a following of 3 million on Instagram. Kai is the daughter of Vanessa Trump, who is reportedly dating Charlie Woods's father, Tiger Woods, linking the two families at the top of the rankings.
In third place is Miles Russell, who is set to be Charlie Woods's future teammate at Florida State. Russell has an estimated NIL valuation of $1 million, despite holding the No. 1 ranking in the AJGA and No. 5 in the World Amateur Golf rankings. Russell's notable 2026 achievements include winning the Junior Invitational and finishing as runner-up in both the Jones Cup Invitational and the AJGA Simplify Boys Championship.
The rankings underscore that collegiate athlete NIL value is influenced by factors beyond on-course performance, with social media presence and overall marketability playing significant roles. Charlie Woods is reportedly represented by Players Group Management for his NIL endeavors.