Fans will continue to have free access to watch Scotland's men's national team matches as the BBC has announced an extension of its broadcasting rights deal with UEFA through June 2028. This agreement guarantees live, free-to-air coverage for all senior men's fixtures involving Scotland, Wales, and Northern Ireland leading up to and including the Euro 2028 qualifiers.
The new deal encompasses approximately 60 live matches over the next two years, including the upcoming UEFA Nations League fixtures and all Euro 2028 qualifying games for the three nations. Scotland's matches were permanently moved to the BBC in March 2025, with a World Cup qualifying win against Denmark in November 2025 drawing 1.1 million viewers in Scotland and an average of 2.7 million across the United Kingdom.
Recent broadcast figures highlight strong audience engagement. Scotland's Euro 2024 Group C opener against Haiti, despite a 2 a.m. kickoff, peaked at 2.8 million viewers on BBC One and iPlayer. The match averaged 2.4 million viewers, capturing 78% of the UK television audience and an extraordinary 92% share in Scotland.
Hayley Valentine, Director at BBC Scotland, expressed delight that audiences can continue to follow the national team for free. Alex Kay-Jelski, director of BBC Sport, emphasized the unifying nature of international football and the BBC's commitment to making every Scotland, Wales, and Northern Ireland men's international match accessible across its platforms, including television, iPlayer, the BBC Sport website, app, and social channels.