Paris experienced record-breaking temperatures this week, with mercury hitting 44 degrees Celsius (111 degrees Fahrenheit) in some areas, prompting the closure of the Eiffel Tower, multiple museums, and 1,800 schools.

Despite the sweltering conditions, attendees at Paris Fashion Week Menswear Spring/Summer 2027 showcased ensembles more suited for colder weather. At the Yves Saint Laurent show on Tuesday, guests were observed wearing heavy fabrics and winter-appropriate outerwear.

Kate Moss attended the event in dark grey jeans and a black jacket, paired with a lace camisole. Actor Rami Malek wore black pinstripe trousers, a striped shirt, a navy polka-dot tie, and a black leather blouson jacket. Connor Storrie was seen in a black plastic mac and shiny black PVC knee boots, while singer Charli xcx wore a leather slip dress. Madonna opted for a long-sleeved, high-necked lace mini dress with tights.

These fashion choices are attributed to the industry's practice of showcasing upcoming autumn/winter collections six months in advance. Attendees are expected to wear pieces from the designer's forthcoming lines to promote them and drive customer awareness.

Similarly, in London, the Serpentine Gallery Summer Party on Tuesday saw actress Sienna Miller wearing a beige slip dress with a fur-trimmed coat by Conner Ives. The coat, featuring thick fur-trimmed cuffs and a wide fur trim, is described as being made from '100 per cent vintage blue fox' and was sold out, with an estimated retail price of £6,480.

The trend of wearing heavy, designer-promotional clothing in high heat highlights a stark contrast between industry expectations and practical comfort, with the article suggesting the general public is likely to favor more season-appropriate fabrics like cotton.