Coachella Valley radio station 92.1 MeTV FM has preemptively embraced the holiday season, shifting its programming to exclusively play Christmas music. The station began its 24-hour holiday playlist on November 3rd and will continue through December 27th, aiming to put listeners in a festive mood.
Brad Fuhr, owner of 92.1 MeTV FM and its sister stations, stated that the decision was made to provide an early dose of holiday cheer. "Listening to holiday music is one of the most cherished traditions around the holidays as people prepare for time with family and friends," Fuhr said. "So we wanted to get a head start on it today, election day, to put people in a better mood."
The station, which typically features soft pop and classic hits, is now broadcasting a continuous mix of holiday favorites, including songs by Mariah Carey, Bing Crosby, and Frank Sinatra. Carey's