The small seaside town of Donaghadee in Northern Ireland is experiencing a surge in tourism, largely attributed to the popularity of the BBC television drama "Hope Street." The show, which began airing in 2021, has put the Co. Down town "on the map," attracting visitors eager to see the filming locations.
Locals have observed an increase in tourists, many of whom arrive on cruise ships visiting nearby Belfast. These visitors often recognize landmarks from the show, such as the police station. "You can hear them saying, 'oh, that's where the police station was, and oh, this is so and so's house', so it has been great, it has been good for the town, definitely," said Kathryn Strain, a member of the Chunky Dunkers sea swimming group.
Strain, who also appears as an extra in "Hope Street," noted that her brief role at a funeral was particularly memorable. Her friend and fellow swimmer, Bridie McElhill, echoed the sentiment, stating that the show has significantly boosted the town's profile and brought people in.
The cast and crew of "Hope Street" have also engaged with the local environment, with some braving the Irish Sea for a swim. The drama has garnered a substantial audience not only within the UK but internationally as well, contributing to its impact on Donaghadee's visibility and local economy.