WWE veteran Natalya Neidhart has shared insights into the creative direction of The Undertaker within the Lucha Libre AAA Worldwide (AAA) promotion, describing his booking style as distinct and impactful.
Neidhart, known in WWE as Nattie, stated that The Undertaker, whose legendary in-ring persona was the "Dead Man," has transitioned into a significant creative role behind the scenes at AAA. She noted that wrestlers are eager to work under his guidance, citing examples like Chelsea Green and Roxanne Perez expressing a desire to participate in AAA events due to his involvement.
"'Taker is the man. Everybody loves working for ‘Taker. That’s why I think everybody that goes there like Chelsea Green has gone on the record saying, ‘I want to work for ‘Taker.’ She said she would text ‘Taker and ask him please let me do AAA," Neidhart told OutKick Dropkick. "And same with Roxanne (Perez), I know she wanted to do AAA."
According to Neidhart, The Undertaker, along with Jeremy Borash, has been instrumental in elevating AAA. She explained that while the promotion's original management and family involvement remain, the collaboration with WWE and The Undertaker has brought a new level of prominence.
Neidhart also differentiated The Undertaker's creative approach from that of other WWE figures like Shawn Michaels, who oversees NXT, and Triple H (Paul Levesque), WWE's Chief Content Officer. "‘Taker has really elevated that promotion, along with Jeremy Borash who helps Undertaker run AAA with the family that had run it before WWE stepped in," she said.
"And so, the coolest thing about Undertaker is that his style is very different as a booker. It’s very different than Shawn Michaels. It’s very different than Triple H. But it doesn’t mean that any one of them is better than the other," Neidhart explained. "It just means that ‘Taker has a different style."
She elaborated on his preferred style, stating, "He loves aggression. He loves intensity. He loves selling. I like to say ‘Taker kinda loves violence. He’s just such a cool boss. He’ll give us advice, he’ll give us feedback but he also gives us support and encouragement and he really believes in us. And that’s so important. And he’s communicative. He was helping me for my entrance for last year’s Triplemania. He was helping me with different ideas. He’s the man."
AAA recently concluded its Triplemania 34 event, which featured significant title changes that are expected to impact the promotion's roster moving forward.