Melanie Sykes has unveiled a striking new look in her first modeling campaign since revealing her struggle with alopecia. The 55-year-old television presenter, who previously shared that she had lost two-thirds of her hair due to the condition, was featured modeling for sunglasses brand Cubitts, proudly showcasing her shaved head.

Sykes returned to her hometown of Manchester for the campaign, which introduces Cubitts' new sunglass designs, Britannia, Athlone, and Topham. In recent photographs, Sykes appeared radiant, posing in a stylish white suit.

The TV personality first publicly disclosed her alopecia diagnosis in April of last year, sharing images that illustrated the extent of her hair loss. At the time, she explained that the autoimmune condition, combined with a heart condition causing palpitations and widespread inflammation, had significantly impacted her health.

Earlier this year, Sykes shared an update reflecting on what she termed "Post-Traumatic Growth," describing it as a positive psychological change that can occur after experiencing a crisis or traumatic event. She stated on Instagram that she was "vibrating high" after "transcending trauma."

"Even the most difficult times do pass, they do, and I just want to use this term post traumatic growth, it's real, you can be suffering from PTSD but still at the same time be experiencing post traumatic growth," she explained. "I'm in both camps because you can be both things at once, as long as I attend to myself and what makes me happy and feel grief about whatever has gone on and process it and move on from it."

She added, "We can transcend all trauma, we can be changed, and I am living f***ing proof of that!"

In a prior update, Sykes mentioned that her "crown is pretty much what's left of my hair now and how healthy it is." She acknowledged experiencing coldness, necessitating headwear, but emphasized learning to live with loss and counting her blessings. "It's not always easy to be grateful, but it is the key to happiness and takes daily, moment-to-moment practice. Practice love," she wrote.