Canada's taxpayer-funded broadcaster, CBC, has drawn criticism from viewers after a segment on its morning show discussed the trend of celebrating "rebirthdays."

The roughly three-minute discussion explored why individuals might choose to celebrate a "rebirthday," suggesting reasons such as marking the end of cancer treatment or, for transgender individuals, celebrating the start of a new chapter in their lives. The hosts posed the question to viewers: "Have you ever wished your birthday was different?"

One presenter explained that for some, a "rebirthday" signifies a new beginning, particularly for those who have overcome serious illnesses or life-threatening conditions. The concept was then extended to transgender individuals who may choose a "rebirthday" to commemorate the start of their new journey. The segment also touched on the idea of celebrating a birthday on a different date for practical reasons, like avoiding a date close to Christmas or on a leap year.

The discussion quickly moved online, where viewers accused the broadcaster of prioritizing identity politics over more pressing issues. Critics took to social media to express their disapproval, with some calling the segment "absurd" and questioning the use of public funds for such topics. Others took issue with the connection made to transgender identity, with one commenter stating it was an example of "leftist just simply not wanting to accept reality."

Some viewers also suggested the segment highlighted misplaced priorities at the national broadcaster, humorously questioning if serious news topics were unavailable. The presenters themselves engaged in light-hearted debate about whether they would adopt the concept for themselves, with one noting that while a legal birthday cannot be changed, there is nothing stopping people from celebrating on a different day.

The conversation also broadened to other celebrations, with one host mentioning Mother's Day as an example of a significant personal celebration. The segment concluded with the idea that there are always reasons to celebrate and find happiness.