In his new book, "The Small Stuff," Ian Bogost makes a case for paying closer attention to the mundane aspects of daily life, challenging the common advice to "not sweat the small stuff." Bogost contends that these seemingly insignificant details are often the most interesting and can provide unexpected sources of sensual pleasure and deeper engagement with the material world.
The book posits that modern technology, particularly smartphones, often serves as a barrier to experiencing these everyday joys. Bogost observes how devices can distract individuals from their immediate surroundings and relationships, drawing parallels to parents engrossed in their phones instead of interacting with their children.
Bogost encourages readers to reclaim the richness of ordinary interactions, suggesting that the world is filled with opportunities for connection and delight. He uses examples such as the distinct taste of Diet Coke from different vessels – a pub's soda gun offering a superior experience to plastic bottles, with a particular fondness expressed for the large red cups often found in Texas. Similarly, the review notes a shared appreciation among Malteser fans for the candy tasting better from waxed cardboard boxes than from plastic bags.
"The Small Stuff" is described as an uplifting read that encourages a new appreciation for the overlooked elements of life, from the patterns on public transport seating to the immediate gratification found in savoring life's simple pleasures. Bogost advocates against deferring enjoyment, suggesting that delaying pleasure, such as saving the best piece of pizza for last, often leads to its diminished quality. The book promises immediate enjoyment for its readers, regardless of their personal preferences for everyday routines.