In 1975, a London shop specializing in goods for left-handed people was experiencing significant commercial success through both its physical location and mail-order services. The store offered a variety of items designed for left-handed use, including secateurs, a builder's trowel, and playing cards.

The report was originally broadcast on BBC One as part of the program Nationwide on April 18, 1975. The segment was produced by Susanne Hall and highlighted the novelty and demand for such a niche market at the time.