The San Francisco Giants' attendance at Oracle Park has seen a notable decrease in the weeks following their Pride Night event on June 12, according to a report by Outsports. The club's attendance is down between 5% and 7% since the incident, with a more significant drop of 8% to 11% in the past seven home games compared to similar periods in the 2025 season.
While a direct causal link is difficult to definitively establish, the timing of the attendance decline has led to speculation that it is related to the actions of four players during the team's Pride Night. Sam Hentges, Landon Roupp, JT Brubaker, and Ryan Walker modified the team's "Pride" hats, which featured a rainbow patch. Hentges wore his standard Giants hat without the patch, while Roupp, Brubaker, and Walker wore the Pride hats but added Bible verses next to the rainbow logo.
The Giants organization faced criticism for its handling of the situation. MLB Commissioner Rob Manfred stated that the team did not make it clear to players that they had the option to opt out of wearing the Pride hats. Giants President of Baseball Operations Buster Posey also drew criticism for his limited public statements on the matter.
Despite these issues, the Giants continue to maintain strong overall attendance numbers. However, the recent dip suggests that the controversy surrounding the Pride Night incident may be impacting fan engagement and perception in the city.