New York Giants backup quarterback Jameis Winston fully immersed himself in the 2026 World Cup atmosphere by attending Norway's 2-1 victory over Ivory Coast in Dallas. Winston was notably seen in the stands of AT&T Stadium wearing a complete Viking costume, including a horned helmet and faux fur wrap, to support Norway's first-ever knockout stage win in the tournament.
Before the match on June 30, 2026, Winston participated in the "Viking Row" celebration outside the stadium alongside Norwegian fans. This celebration has gained significant traction, with large groups of Norwegian supporters performing it in various host cities, and the Norwegian national team has also adopted it after their wins.
During his offseason, Winston has been active as a World Cup correspondent for Fox Sports, engaging with fans and participating in various cultural exchanges. His World Cup activities have included dancing with Colombian fans, gifting a jersey to a U.S. supporter, and even carrying a goat dressed as Lionel Messi. In another instance, Winston assisted Japanese fans in cleaning up trash at a stadium in Dallas after Japan's draw with the Netherlands.
Winston also experienced other fan traditions, joining the "Oranje Army Bus" with Netherlands supporters. He is entering his second season with the Giants, where he will continue as a backup quarterback.