Romeo Beckham has stepped into the spotlight for the new Tommy Hilfiger Always Denim Fall 2026 campaign, channeling his father David Beckham's iconic style. In the recently released images, the 23-year-old models a double denim ensemble that mirrors an outfit previously sported by the former professional footballer, highlighting an uncanny resemblance between father and son.
The campaign, shot at The Mark Hotel in New York, features Beckham in a blue denim shirt layered over a white T-shirt, paired with straight-leg jeans. This look is part of a series of styles showcased for the collection, including jackets in the brand's signature red and navy colors.
One photograph captures the group of models in a playful pose on a sofa, reminiscent of the opening credits of the television show 'Friends'. In another nod to his father's legacy and his own football career, Beckham is pictured holding a football while wearing a cream knit jumper and jeans.
Beckham's modeling career began at age 10 with Burberry in 2012. After a period focusing on football, including time in Arsenal's academy and playing for Inter Miami's reserve side and Brentford's B team, he returned to modeling as a young adult. He has since appeared in campaigns for Saint Laurent, Balenciaga, Versace, H&M, and Willy Chavarria.
Earlier this week, Romeo also sported blonde hair while vacationing with his family on their yacht in Ibiza, a hairstyle that echoes looks his father has sported over the years. The Beckham family is currently enjoying a trip on their £16 million luxury yacht, 'Seven', named after David's iconic football shirt number and their daughter Harper's middle name. The 130ft vessel, purchased in 2022, includes five cabins, a spa bath, and a jet-ski.
