A three-word phrase suggested by a public-speaking trainer is being promoted as a near‑foolproof way to get an audience to pay attention, while a TikTok psychologist’s short video on body language has drawn millions of views for its practical tips on dominating a room.

John Bowe, a speech trainer, told readers in a piece for CNBC that opening with the line “Imagine this scenario” will “work every time” to pull listeners in. Bowe broke down the three words, writing that “Imagine” functions as a direct command that shifts the presentation into the second person and prompts visualization, “this” grounds what follows in the present moment to add urgency and specificity, and “scenario” signals a forthcoming story with details, characters and events—elements he said are more engaging than abstract talking points or dry data.

Bowe offered several alternative openers that apply the same principle of immediate engagement: “What if you…,” “Imagine yourself…,” “Think of the last time you…,” and “Have you ever found yourself….” His recommendations, widely circulated in news accounts, aim to prompt listeners’ imaginations and place them inside a narrative from the outset of a talk.

The advice arrives amid growing interest in practical communication hacks that can be used in presentations, interviews and social settings. Complementing verbal tactics, social media users have increasingly turned to short videos for body‑language lessons. One of the most watched recent clips comes from a psychologist and life coach known as Coach Francesca, who has amassed roughly 1.2 million followers on TikTok by posting psychology‑based tips.

In the video, Coach Francesca outlines seven simple body‑language tricks she says help people take control of situations. Her first recommendation is a “dominance display” commonly referred to as a power pose—placing the hands on the hips. She said the stance signals that a person is “ready and alert,” draws attention and suggests the individual has something to say. Some researchers have suggested that adopting open, expansive poses can increase subjective feelings of confidence and energy, though other studies have questioned the size and consistency of those effects.

Other tactics in the video are aimed at signaling agreement, interest or the opposite. Coach Francesca advises pushing away from a table to show disagreement, while warning that the gesture can insult the other person and should be used cautiously. She describes “surrogate touching,” such as stroking a cup or pressing a pen to the lips, as an indicator of a desire for intimacy. The coach also says that when a person moves objects that sit between them and another person—clearing plates or cups—it can indicate attraction or comfort, whereas deliberately positioning objects as barriers can signal discomfort or disinterest.

Coach Francesca added that placing objects near oneself when alone can serve as a confidence booster, and she framed these moves as subtle, often subconscious signals people send and read during interactions. Her video blends demonstrations with brief explanations, a format that has contributed to its viral reach as viewers seek quick, actionable communication strategies.

Communication experts say the most effective approaches combine both verbal and nonverbal elements. Openers that invite listeners to imagine a scene can prime an audience to be receptive, while congruent body language can reinforce the speaker’s authority or rapport. Bowe’s emphasis on narrative framing reflects longstanding public‑speaking guidance that stories and concrete imagery tend to be more memorable than abstract claims or statistics.

Both the three‑word verbal opener and the TikTok body‑language hacks reflect a broader trend of distilling communication skills into concise, repeatable moves for wide audiences. Whether in a boardroom presentation, a classroom or a social setting, practitioners and commentators say the key is intentionality: speakers who use imaginative prompts or deliberate posture with clear purpose are more likely to shape how others perceive and respond to them.

The tips have drawn attention across social platforms and in news reports, and users and presenters may adapt them differently depending on context, cultural norms and the goals of the interaction. Communication specialists generally recommend testing such strategies in low‑stakes settings before deploying them in situations where outcomes are consequential.