Jen Glantz, a 37‑year‑old professional bridesmaid from Brooklyn, New York, says the biggest mistakes brides make on their wedding day can dampen celebrations and, in some cases, lead couples to waste thousands of dollars.
Glantz, who founded Bridesmaid for Hire and has worked in more than 200 weddings over the past decade, provides what she calls “professional support for brides on one of the most stressful days of their lives,” joining bridal parties and acting as a stand‑in friend or relative to help the day run smoothly.
In an interview with the Daily Mail, Glantz described the practical tasks she performs for clients, saying, "A hired bridesmaid is like your undercover support system. I'll hold your dress while you pee, run interference with family drama, calm down a stressed maid of honor, and make sure the day runs smoothly." She added that she is the person brides can "text at 2am when you're spiraling about table placements."
Glantz said her years of experience have given her an unusually clear view of where weddings often go off course. Although she declined in the interview to list every recurring issue, she told the Daily Mail that certain missteps — from planning oversights to unresolved family tensions — repeatedly undermine ceremonies and receptions and can carry significant financial consequences.
Bridesmaid for Hire markets itself to couples who want practical day‑of help without adding another name to a family or friend group. Clients pay Glantz and her team to fill roles typically held by close acquaintances: managing last‑minute logistics, soothing frayed tempers among the bridal party, and handling small but crucial tasks that can otherwise distract a bride or groom from the event.
The service sits alongside other wedding‑industry vendors that focus on day‑of coordination and logistical support. Glantz’s approach emphasizes both the functional and emotional labor of the role: she blends visible tasks, such as handling attire, with behind‑the‑scenes work, such as mediating disputes and shielding couples from stress.
Glantz has emphasized that many of the problems she encounters are avoidable with clearer planning, better delegation and, in some instances, professional help. Her comments reflect a broader conversation within the wedding sector about the limits of unpaid emotional labor expected of friends and family and the ways hiring day‑of professionals can reduce pressure on couples and their loved ones.
Bridesmaid for Hire continues to accept clients internationally, and Glantz said she frequently fields late‑night messages from nervous brides seeking practical advice about seating, timing and family dynamics. Her experience, she told the Daily Mail, has reinforced the importance of anticipating small problems before they escalate into costly or emotionally damaging ones.
Glantz’s work has drawn attention as a unique niche in the wedding economy: a paid role that emphasizes discretion as much as competence, with an explicit promise to preserve the celebratory aspects of the day by shouldering much of the stress that can accompany modern weddings.