Kyla's 2008 track "Do You Mind" has been named TikTok's UK song of the summer, marking a significant resurgence for the noughties garage anthem. The song's popularity on the platform has introduced it to new audiences.
Its rise to prominence on TikTok is not unprecedented; the platform has a history of reviving older songs through viral trends. "Do You Mind" itself gained wider recognition in 2016 when rapper Drake sampled it on his hit "One Dance."
Nostalgia Dominates TikTok Trends
Older music continues to find new life on TikTok, with several tracks achieving chart success and widespread use. Oasis's 1995 song "Wonderwall" became the unofficial soundtrack to England's World Cup journey, leading to a 6,800% surge in searches for the track, according to TikTok data. It was featured in over 300,000 videos and climbed back up the singles chart to number two.
The enduring appeal of Oasis also propelled their track "Champagne Supernova" to number six on TikTok's top 10 list for the summer.
Internationally, the trend for nostalgic tracks is also evident. Katy Perry's "The One That Got Away," originally released in 2011, has been crowned TikTok's global song of the summer. The track has been featured in more than 15 million TikTok videos. Perry expressed her surprise and delight at the song's renewed popularity, calling it "surreal" to see the track having a moment nearly 15 years after its release.
"It's nice to revisit an amazing chapter while watching another unfold," Perry stated, reflecting on the song's journey from her concert film to its current viral status on TikTok. The trend highlights TikTok's influence in shaping music consumption and popular culture by connecting new generations with established hits and artists.