Matthew Jukes, a prominent figure in the wine industry recognized for his engaging communication style and sharp palate, has died at the age of 58. His sudden passing occurred while he was on holiday in Portugal, sending shockwaves through the wine world.
Jukes cultivated a distinguished 40-year career, encompassing roles as a critic, author, columnist, broadcaster, wine buyer, entrepreneur, and charity fundraiser. He was particularly known for his weekly column in the Daily Mail, which ran for 21 years, first in the Saturday edition and later in Weekend magazine. His writing aimed to demystify wine, emphasizing it as a pleasure to be enjoyed without pretension, and he often highlighted affordable bottles and “bin-end bargains” for his readers.
His early fascination with wine began in childhood, when he was tasked with serving champagne and wine at his parents' home in Brussels. This experience sparked a curiosity about the origins of different beverages, a passion that ultimately steered him away from an early aspiration to become an astrophysicist.
Jukes's career included a significant role in launching the Daily Mail's wine club, where he introduced readers to both established favorites and new discoveries. He possessed a remarkable ability to articulate the nuances of wine, from the opulent vintages of Bordeaux to the practicality of wine in a box. His columns often took readers on journeys across the globe, exploring wines from Australia, California, South America, and even championing English and Welsh wines from vineyards like Winbirri.
A gifted communicator with an infectious enthusiasm, Jukes also made waves by launching his own zero-alcohol alternative beverage, Jukes Cordialities, during the COVID-19 pandemic. This venture garnered support, with Sacha Lichine, known for Whispering Angel, as an investor.
Fellow critics marveled at Jukes's extraordinary photographic memory and acute palate, capable of identifying and describing numerous wines after tasting them. Despite his sophisticated palate, he was equally adept at appreciating supermarket wines, reflecting his democratic approach to wine appreciation.
Before his extensive career in wine, Jukes had a brief stint at college before entering the wine trade in 1987. He worked at Barnes Wine Shop, gained experience in the en primeur market selling wines to banks, and later served as wine buyer for the Michelin-starred restaurant Bibendum in South Kensington until its closure in 2016.
His broadcasting work included hosting Channel 4's Wine Hunt show. Jukes was also an early advocate of wine pairing with food. His contributions were recognized internationally, notably with the 2012 Honorary Australian of the Year award.
Matthew Jukes leaves behind his wife, Amelia, two young sons, and two daughters from a previous marriage. In tribute to his influence and popularity, the Australia High Commission in London planned to fly a flag at half-mast.