Martha Stewart's Skechers sneakers are featured as a Prime Day deal, with her co-designed Cozy Fit Contour Foam Sneakers available for under $75. Stewart, a longtime fan of the brand, has described the slip-on style as "very, very comfortable."
Stewart shared her positive experience with the shoes during a QVC livestream, stating, "It is a well-made shoe, and very, very comfortable. And you will be very pleased at the way it feels — it’s just really great." She also highlighted their practicality, noting that the quilted fabric is machine washable. "I stepped into some mud the other day, and I threw them in the washing machine and they washed perfectly," Stewart said.
The sneakers are described as Stewart's first more "sporty-looking" design for Skechers. They have garnered an average rating of 4.5 stars on Amazon. Beyond the Cozy Fit Contour Foam Sneakers, other Stewart-endorsed Skechers styles are also on sale, including the Floral Dreams Hands Free Slip-Ins, the bow-adorned Arch Fit Inspire, and the Arch Fit Living design.
Stewart has been seen wearing Skechers at various events, from the Super Bowl to television sets. She has previously stated her preference for the comfort of Skechers, keeping a pair in each car for a quick change after wearing high heels. "When I get out of an event at night where I had to wear a nice pair of high heels, I get in the car and immediately take my shoes off and put on my Skechers," she told People.
Amazon Prime Day 2026 runs from Tuesday, June 23, to Saturday, June 27. The sale is exclusive to Prime members, though a 30-day free trial is available. This year's Prime Day includes new incentives such as sweepstakes, gift card opportunities, exclusive travel deals, and expanded sales on various product categories.