Holly Willoughby has launched a new lifestyle YouTube show titled "Together," which debuted at the end of July. The former ITV presenter, 45, confirmed the news last week, unveiling the show's bold pink logo.
Willoughby hosted a launch event in London on Monday, arriving in a stylish blue jacket and trouser co-ord, complemented by black strappy heels, a matching handbag, and sunglasses. She was seen smiling broadly before entering the event.
The new project, which Willoughby is self-funding, involves her both producing and presenting. The show will feature celebrity interviews and is structured around five sections: Talk Together, Cook Together, Look Good Together, Better Together, and Hang Out Together. Guests announced include Stanley Tucci and Emma Bunton.
Willoughby is collaborating with a team at her husband Dan Baldwin's television production company, Hungry Bear, known for BBC One shows like "Gladiators" and "Michael McIntyre's Big Show."
A friend of Willoughby's told The Mail on Sunday in January that the presenter, who has nearly 25 years of television experience, sought to create her own project as the daytime television landscape shifts towards digital platforms like TikTok. This new venture is seen as an innovative move into a more future-proof format compared to her previous work.
Willoughby's departure from "This Morning" followed a period of personal distress after an alleged plot to kidnap, rape, and murder her. For 14 years, she co-hosted the show with Phillip Schofield. Despite continuing with other television projects, such as "Dancing On Ice" and Netflix's "Celebrity Bear Hunt," Willoughby reportedly believes her future lies beyond traditional terrestrial broadcasting.
While maintaining a good relationship with ITV, she has declined other hosting opportunities. The decision to pursue "Together" reflects a desire for a significant change, offering her creative control both in front of and behind the camera. Despite potential criticism, her focus is on pursuing this new idea and exploring its potential.