Ned Fulmer and his wife, Ariel Fulmer, have separated, a spokesperson for the former Try Guys member told People on Tuesday, three years after a workplace cheating scandal upended the creator collective.
The spokesperson said the couple remain amicable, that Ned still “cares deeply” for Ariel and that they are “working on something new.” The statement noted the pair traveled to Greece together this summer with their two sons, Wesley and Finley.
The news follows publication of a photograph by TMZ showing Fulmer chatting with another woman at the Zebulon music venue in Los Angeles on Sept. 7. TMZ reported there was no overt public display of affection in the image, and said Fulmer and Ariel plan to address the status of their relationship on the debut of his podcast, "Rock Bottom," Wednesday.
Fulmer, 38, and Ariel, 39, were married in September 2012 and share two sons. The split comes after a highly publicized episode in September 2022, when screenshots and photos posted online appeared to show Fulmer kissing Try Guys producer Alex Herring at a New York City bar. Fulmer subsequently acknowledged an affair and was dismissed from the Try Guys, a YouTube group that also included Eugene Lee Yang, Keith Habersberger and Zach Kornfeld.
At the time, Fulmer called the relationship a "consensual workplace relationship" and apologized. "Family should have always been my priority, but I lost focus and had a consensual workplace relationship," he said in a statement. "I’m sorry for any pain that my actions may have caused to the guys and the fans but most of all to Ariel. The only thing that matters right now is my marriage and my children, and that’s where I am going to focus my attention."
In the months after the scandal, Fulmer largely stepped back from social media and public life, citing concerns for his mental health. He and Ariel later attended couples therapy, and in an interview with People published Tuesday Fulmer said the work strengthened their relationship and clarified boundaries. "We have a much clearer sense of boundaries — understanding and respecting each other’s boundaries — as well as integrity and being direct with each other, even when it might be unpleasant," he told the outlet.
The Try Guys' decision to part ways with Fulmer marked a notable moment in online creator culture, drawing widespread attention to workplace relationships and conduct within influencer-led companies. Fulmer’s firing prompted discussions among fans and media about accountability and the professional consequences creators face for personal actions.
The couple’s separation is the latest development in a story that has continued to unfold in public forums and entertainment coverage. Fulmer has moved forward with new projects, including his podcast, which TMZ says will be the occasion for further public comments about his personal life.
Representatives for Fulmer and Ariel did not immediately provide additional details beyond the spokesperson’s statement. The couple’s children and their privacy were cited repeatedly in past statements from Fulmer and in coverage of the 2022 events; in the recent People interview he reiterated the family remained central to his focus.