Holidaymakers in Europe are increasingly facing charges for services and amenities previously considered standard, with a Spanish beach now experimenting with showers that charge by the minute. On Costa de la Luz beach in Matalascañas, a new system requires beachgoers to pay via QR code or cash for showers, a move introduced to conserve water. Estimates suggest a shower lasting less than a minute could cost around €1 (85p), potentially amounting to €4 for a family of four.
This initiative has drawn criticism from locals, who express concern about the normalization of paying for basic services and the practicalities of showering while managing payment. Similar unexpected charges are becoming more common across European destinations.
In Italy, the practice of 'coperto' is frequently added to restaurant bills. This charge, typically a few euros per person, covers elements like tableware, linen, and bread or nibbles, which are often provided automatically and can confuse tourists who have not ordered them. One holidaymaker shared their experience in Venice, where bread and crisps brought to the table were charged despite not being explicitly ordered, with staff stating they came with the drinks.
Beach amenities also come with rising costs. Sunbeds and parasols, once expected to be free, are now subject to significant charges in many popular locations. In Palma, Majorca, prices for sunbeds and umbrellas have increased, with daily rates for standard items set to rise to €10 (£8.70) by 2026. Premium loungers are increasing from €30 to €45 per day, and Balinese beds from €45 to €70 per day. Public beaches in Palma are reportedly charging up to €70 per day for premium facilities.
Restaurants in Austria are also implementing policies against sharing meals. One family was reportedly charged €11 (£9.50) for sharing a single pizza, as the establishment's policy dictates pizzas are charged per person. Customers requesting extra plates to divide a meal can face fees of up to €8 (£6.90). In Italy, a bar in Lake Como sparked outrage in 2023 by charging €2 (£1.70) to cut a sandwich in half, a fee listed as 'diviso da meta' or 'divided in half'.
Even basic additions to drinks can incur charges. A tourist in Spain's Costa del Sol reported being charged 50 cents extra for two ice cubes in an iced coffee, bringing the total to €4.50 (£3.90). The beach bar spokesperson explained that the charge helps cover operational costs, including a €9,800 industrial ice machine and electricity consumption.
Furthermore, some hotels are adding extra fees for basic necessities like bedding and towels, which are typically assumed to be included in room rates. One traveler reported being charged €34 (£29) for sheets and towels for three people during a stay in Rome, having not closely examined the booking details for such additional fees.