Actress Bonnie Langford has expressed disappointment with parents who permit their children to use iPads during performances of "Paddington: The Musical" in London's West End. Langford, who portrays Mrs. Bird in the production, stated that parents need to better prepare young audience members for the unique environment of live theatre.

"At Paddington the other day there were parents and the kid was watching the iPad. What's the point!?" Langford said on the podcast "How Very Hannah." She emphasized the ephemeral nature of live performance, noting that "there's no screen between us and them. Something is happening that moment that is never gonna happen again, even though you're repeating the show."

Langford believes that children often struggle to remain still or quiet in theatre settings in the current era, making it especially valuable when they engage with the performance. She suggested that the responsibility lies with the caregivers to discuss the theatrical experience with children beforehand. "Whoever is bringing that child has to talk them through it. The first instance isn't just talking them outside," she added.

"Paddington: The Musical" opened in the West End in December and has garnered positive reviews. Critics have praised its charm and performances, with some predicting it will be a long-running success. The show is based on Michael Bond's beloved children's books and has drawn audiences drawn to the nostalgia of the iconic character.

Reviewers have noted the production's "off-the-scale cuteness," calling it a "funny, feel-good sensation" and a "welcome addition to the British musical family." The show features music by Fletcher from McFly and uses animatronics and imaginative staging. Its success is partly attributed to the enduring popularity of Paddington, which has seen numerous adaptations since its first publication in 1958, including successful films in recent years.