Sydney Sweeney Unveils New Lingerie Line 'Send Nudes'
Actress promotes her Syrn collection with a video showcasing a new nude-colored bra and panty set.
Sydney Sweeney is doubling down on her role as an entrepreneur with the latest collection from her lingerie line, Syrn. The actress, 29, recently showcased the new "Send Nudes" collection, featuring a nude-colored bra and panty set, in a promotional video. In the clip, Sweeney posed in front of a mirror, highlighting the "Plunge" bra.
"I always felt like nude bras were kinda boring, so I wanted to make something super cute and playful and girly," Sweeney said in the video, according to reports. She described the bra as "super cute."
Fans have offered mixed reactions, with some praising her appearance and business acumen, while others suggested a need for more color options in her lingerie lines.
Sweeney launched SYRN in January and has stated her goal for the brand is to "rival Kim Kardashian's Skims and Rihanna's Savage x Fenty." She has emphasized that the brand aims to cater to a "beautiful range of body types" and that the lingerie is intended for the wearer's own confidence and empowerment.
Beyond her burgeoning lingerie business, Sweeney has several acting projects in development. She is slated to star in Sony's upcoming adaptation of "Sleepy Hollow," a supernatural mystery film based on Lindsey Anderson Beer's debut novel. Sweeney will portray Katrina Van Tassel in the film, which Margot Robbie's production company, LuckyChap, is also producing.
Additionally, Sweeney is set to appear in a sequel to her thriller "The Housemaid," the sci-fi blockbuster "Gundam" alongside Noah Centineo, and the tragicomedy "The Custom of the Country" with Leo Woodall and Martha Plimpton. Sweeney is also producing "The Custom of the Country."