Sydney Sweeney Honors Boyfriend Scooter Braun with Subtle 'SB' Necklace in Lingerie Photos
Actress Sydney Sweeney, 29, subtly incorporated her boyfriend Scooter Braun's, 40, initials into her latest promotional images for her lingerie line, SYRN.
Actress Sydney Sweeney has offered a subtle yet personal touch in her latest promotional images for her lingerie line, SYRN. In a series of new photos, Sweeney, 29, is seen wearing a gold chain necklace adorned with two delicate charms, each bearing an initial: 'S' and 'B'. These initials represent her boyfriend, Scooter Braun, 40.
The necklace made a notable appearance in the campaign, featuring prominently as Sweeney posed in a gold Smooth Cup Demi Bra and matching underwear, drawing attention despite the bold nature of the imagery.
Sweeney and Braun began dating approximately a year ago, reportedly after meeting at a wedding hosted by Jeff Bezos and Lauren Sanchez. Their relationship has progressed, with sources indicating it has become serious. By December, reports described their relationship as committed, with a source telling People, "Scooter and Sydney are going strong and things between them are great. They’re in a committed relationship, and things are serious."
Sweeney has spoken about the challenges of navigating romance in the public eye. In a January interview with Cosmopolitan, she reflected on the intense scrutiny surrounding her personal life, stating, "I understand that I’m a public person, but I’m still in my 20s. I’m still figuring out love, and it’s hard to do that with millions of people who have their own opinions of what that looks like... I’m just navigating it all."
Braun, in turn, has publicly expressed his admiration for Sweeney. In a May podcast appearance, he described her as an "extraordinary woman who is kind and generous and smart, and real and down to earth." He echoed these sentiments in a birthday message to Sweeney, calling her "the woman who is the exception to every rule" and praising her ability to make "the ordinary feel exciting."
The relationship between Sweeney and Braun follows significant personal milestones for both. Sweeney's engagement to Jonathan Davino ended less than a year before her relationship with Braun began. Braun's marriage to Yael Cohen officially concluded in 2022, and they share three children: Jagger Joseph, Levi Magnus, and Hart Violet.