The creators of the long-running animated series "South Park" have announced a satirical rebranding of the show to "South America" ahead of its upcoming season premiere. This move is a direct jab at President Donald Trump's recent trend of renaming geographical features.
The announcement was made via an X post on Tuesday, with the show's creators stating, "Inspired by the bravery and patriotism of Apple and Google, we are changing the name of South Park to SOUTH AMERICA." This statement humorously references the tech companies' alleged decisions to rebrand the Gulf of Mexico and Lake Ontario in accordance with the president's executive orders.
Previously, President Trump had ordered the renaming of the Gulf of Mexico to the Gulf of America and Lake Ontario to Lake America. Accompanying the "South Park" announcement was a graphic depicting the show's title with the word "America" superimposed over "Park."
The post also included a sarcastic nod to "South Park's" parent company, Paramount, referring to it as "A Skydance Capitulation." This phrase alludes to a settlement Paramount reached with Trump concerning a lawsuit he filed against Paramount Global and CBS last year. The lawsuit alleged that CBS News, owned by Paramount, had edited a "60 Minutes" interview with Democratic presidential candidate Kamala Harris to portray her more favorably. Paramount reportedly agreed to a $16 million payout as part of this settlement.
This name change is the latest in a series of topical jokes from "South Park" writers Trey Parker and Matt Stone, known for their often controversial humor. In September 2025, an episode that parodied Turning Point USA co-founder Charlie Kirk was briefly removed from cable lineups after its storyline depicted Kirk being killed on a college campus.
The award-winning series is set to premiere its 29th season on Wednesday, September 16, on Comedy Central.