Netflix Secures Spanish Broadcast Rights for 2030 World Cup
Streaming giant to show all matches, with some available on free-to-air public television.
Netflix has acquired exclusive rights to broadcast the 2030 FIFA World Cup in Spain, a move marking a significant expansion into live sports broadcasting for the streaming service.
The deal, announced Tuesday, will allow Netflix to stream all 104 games of the 48-team tournament. Spain is a co-host for the event, which will also feature matches in Portugal and Morocco. The tournament's opening three games will be played in South America, honoring the World Cup's centenary.
As part of the agreement, Netflix committed to making one match per day available for free in Spain. Additionally, a package of select games, including all matches featuring the Spanish national team, the semifinals, and the final, will be broadcast on a national free-to-air public broadcaster.
The financial terms of the deal were not disclosed. For comparison, Spanish public broadcaster RTVE reportedly paid 55 million euros (approximately $61.6 million) for the rights to the 104-game 2026 World Cup held across North America.
This marks Netflix's second major agreement with FIFA, following a 2024 deal for U.S. broadcast rights to the 2027 and 2031 Women's World Cups. The 2031 Women's World Cup is slated to be co-hosted by the United States, Mexico, Costa Rica, and Jamaica.
FIFA has historically favored public broadcasters for World Cup rights to maximize viewership. The 2030 tournament's final match is expected to be held in either Spain or Morocco, with potential venues including Real Madrid's Santiago Bernabeu Stadium or the King Hassan II Stadium being constructed near Casablanca. The decision on the final's location has been intertwined with political considerations at both national and FIFA levels.