A fluffy white dog that resembled Wendy, the Samoyed belonging to Taylor Swift and Travis Kelce, made an appearance at Tommy Hilfiger's spring 2027 runway show on Thursday. However, Page Six Style has confirmed that the dog was not the celebrity couple's actual pet, but rather a look-alike intended as a tribute to Kelce's recent fall campaign for the fashion brand.
Kelce himself was not present at the show due to his NFL training schedule with the Kansas City Chiefs. The show, held at the Plaza Hotel in midtown Manhattan, featured Gigi Hadid opening the event and Romeo, son of David and Victoria Beckham, closing the runway. The audience included celebrities such as Kate Moss, Camila Cabello, Jisoo, and Patrick Schwarzenegger.
Travis Kelce had previously spoken about his dog Wendy's participation in the Hilfiger campaign on his "New Heights" podcast. He described Wendy as a "model dog," noting how well she fit the brand's aesthetic and her ease during the photoshoot. Kelce offered his dog for the campaign when the Hilfiger team expressed interest in including a canine. He mentioned that Swift was fully supportive of the idea.
Swift and Kelce became dog parents approximately a year prior to this, and sources have described them as "very happy" with their shared pet. The Tommy Hilfiger campaign featured Kelce with Wendy, and the dog also appeared in a video to support the campaign's launch.
The fashion show also included a performance by Slayyyter and appearances by newlyweds Karl-Anthony Towns and Jordyn Woods, as well as Knicks players Miles McBride and Josh Hart.