Kroger Implements New Dress Code, First Update in a Decade
The grocery giant has rolled out new uniforms for nearly 400,000 in-store workers.
Kroger has updated its dress code for the first time in ten years, requiring nearly 400,000 in-store employees to wear company-issued uniforms. The new policy mandates that workers wear T-shirts or polo shirts, while managers will be provided with button-down shirts or quarter-zip jackets. These garments will be available in blue, red, or black, depending on the specific store division.
Previously, Kroger employees wore their own clothing, supplemented by a company apron and a name badge. The decision to implement uniforms was reportedly influenced by feedback from both customers and employees. A company spokesperson stated that the uniform update is part of a broader effort to enhance the shopping experience.
Kroger has completed the rollout of the new uniforms and reports that initial responses have been positive. According to the company, associates have appreciated the fit and the cohesive appearance, while customers have noted that employees are now easier to identify.
The retailer also addressed an issue with its aprons, updating the design to include straps that cross in an X at the back. This change comes after employees reported discomfort with the previous straight-back strap design irritating their necks.
The uniform implementation occurs amidst other ongoing developments at Kroger. Recently, a study by the Center for Responsible Food Business indicated that shoppers at some Ohio Kroger locations were overcharged, with inspectors documenting hundreds of pricing errors across multiple stores between 2022 and mid-2026.
Kroger is also in the process of closing more than 60 underperforming stores nationwide as part of a multiyear strategy. This plan involves redirecting resources to locations deemed stronger performers. The closures affect stores in various states, including California, Virginia, Wisconsin, Illinois, Indiana, Colorado, Kentucky, Maryland, North Carolina, Tennessee, and West Virginia.
In separate news, a study in July named Kroger as the cheapest option for a basket of store-brand groceries when compared to Walmart, Aldi, and Albertsons.