Influencer Constance Hall has lost the trademark for her fashion brand, Queen the Label, after the corporate arm of the legendary British rock band Queen successfully challenged its registration. The Australian Trade Marks Office ordered the trademark's removal from the register, ruling that Hall failed to prove it had been properly used during the relevant period.

This was not a dispute over Hall's use of the word 'Queen' itself, but rather an argument by Queen Productions Limited, the entity managing the band's intellectual property, that the trademark should be cancelled due to non-use. Hall and her company were unable to convince trademark officials that she, or an authorized user, had sufficiently used the mark.

Queen the Label, which sold clothing, accessories, and eyewear, was operated through Queen Biz Pty Ltd, a company co-owned by Hall and her brother-in-law. The company entered voluntary administration in 2024, with Hall stating at the time that she lacked the funds to cover its debts. Despite her assertion that the brand was not abandoned, trademark officials were not convinced that the business's use of the trademark constituted use by Hall herself.

The trademark ruling effectively concludes any possibility of Hall reviving the brand under its original name, serving as a final blow to Queen the Label, which was already in administration. The ruling hands a victory to the band Queen's corporate entity, leaving Hall without legal ownership of the brand name.

Meanwhile, Hall has recently drawn attention for commemorating her support for Palestine with matching tattoos with her husband, Denim. Hall chose the phrase 'FREE PALESTINE,' while her husband's tattoo read 'F*** JIZZRAEL.'