Hidden Valley Ranch Unveils Spooky Black Dressing for Halloween
The iconic salad dressing brand is launching a limited-edition black ranch with a glow-in-the-dark bottle, available exclusively at Walmart.
Hidden Valley Ranch is introducing a unique, Halloween-themed product: Spooky Ranch, a black-colored version of its classic dressing. This marks the first seasonal product for the brand, featuring a deep black hue achieved with fruit juice and cocoa, avoiding artificial coloring. The dressing is also gluten-free and contains no artificial flavors.
The limited-edition Spooky Ranch is available exclusively at Walmart, with a suggested retail price of $3.97. The packaging itself is designed to be a conversation starter, boasting a glow-in-the-dark bottle.
This release aligns with a growing trend of elaborate Halloween offerings from food and beverage companies. Other brands, including Dairy Queen and Hershey, have also rolled out seasonal menus and snacks. Starbucks is offering items inspired by the 60th anniversary of 'It's the Great Pumpkin, Charlie Brown.'
Hidden Valley aims to provide the familiar Original Ranch flavor with an unexpected visual twist for the Halloween season. "Spooky Ranch takes everything fans love about Original Ranch and adds a little Halloween magic," Stacy Stokes, Hidden Valley Ranch's vice president of marketing, said in a statement. The product will be available while supplies last.