Heidi Klum, 53, shared a video on Wednesday from a beach outing where she was seen without a bikini top, wearing only bikini bottoms, a straw hat, and sunglasses. The clip promoted her snack collaboration with Funny-Frisch.
In the video, Klum is shown eating from a bag of "Chipsfrisch Roast Chicken Style by Heidi Klum," a product that features her face on the packaging. She used the bag to cover her chest while enjoying the snack.
Social media users responded positively to the promotional video, with some calling it excellent product placement and "marketing 101."
Further footage from the beach day showed Klum splashing in the ocean with her dog. She captioned one video, "Finally 🏝️❤️🥰🐾." Her son, Henry, appeared to be present and was tagged by Klum on her Story as he played with the dog.
Klum's husband, Tom Kaulitz, was not present for the beach outing, as he was in Germany promoting the third season of his and his twin brother Bill Kaulitz's show, "Kaulitz & Kaulitz."
Klum, who married Kaulitz in February 2019, has been photographed without a bathing suit top on previous vacations with her husband. In December 2025, she was photographed without a top in St. Barts, and the couple was seen being affectionate in the water the following month.
In a July 8 interview with Us Weekly, Klum discussed body confidence, stating that her husband encouraged her to gain weight. She confirmed she has gained weight over the years and no longer wears a size 24 jean, and expressed no interest in using Ozempic for weight loss. She told the outlet, "He’s right! I’ve gained weight over the years. I’m no longer a size 24 jean."