Gwyneth Paltrow Models Luxury Fashion Line While Gardening
The actress showcased pieces from her GWYN collection, including hotpants costing £335 and a jumper priced at £444.
Gwyneth Paltrow recently donned a designer wardrobe worth hundreds of pounds for a gardening session, modeling new pieces from her luxury fashion line, GWYN.
Paltrow, 53, was pictured in shorts costing £335 ($450) and a grey V-neck jumper priced at £444 ($595) while working outdoors. She paired the outfit with wellington boots and a shovel, as part of a photoshoot for her lifestyle brand, Goop.
In other images from the GWYN collection shoot, Paltrow is seen in a £444 ($595) Wall Street shoulder pad blouse with a matching tie and a £518 ($695) black pencil skirt. Another ensemble featured a £396 ($495) grey V-neck cardigan, with a separate shot showing her in a £668 ($895) blue patterned skirt while barefoot. Paltrow captioned the series, "A new season calls for a new uniform."
![In another Instagram shot, Gwyneth posed in the brand's Wall Street shoulder pad blouse which also costs £444 [$595], a matching tie and a £518 [$695] black pencil skirt](https://skyline.hi-rise.media/images/LMYc8dJv5ePx)
Goop, founded by Paltrow in September 2008, began as a weekly email newsletter and has since grown into a wellness brand reportedly valued at £323 million. The brand has previously featured Paltrow in various promotional materials, including a July campaign where she appeared topless in a shower to promote a $38 unisex shower gel. In that instance, she wore only a white towel and white jeans.
Previous marketing efforts for Goop have also included Paltrow posing topless while covered in mud for the brand's first print magazine in 2017. In 2022, she appeared nude except for a lather of products in a shower to promote Goop items. The following year, she was again topless while modeling loose-fitting jeans for a Goop sale.