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The Express Gazette
Tuesday, September 15, 2026

Gen Z Prefers Trades Over College for Faster $100K Earnings

A new poll indicates a significant portion of young adults see skilled trades as a more direct path to financial success than a four-year degree.

US Politics 2 hours ago
Gen Z Prefers Trades Over College for Faster $100K Earnings

A recent poll suggests that a majority of Generation Z individuals believe pursuing a career in the skilled trades offers a quicker route to earning a six-figure salary compared to obtaining a college degree. The survey of 2,000 Americans aged 16 to 28 found that only 32 percent consider attending university over an apprenticeship to be a beneficial choice.

Key advantages cited for bypassing higher education include gaining hands-on experience, which was favored by 37 percent of respondents. Avoiding student debt was a significant factor for 36 percent, and the ability to earn money while learning appealed to 35 percent. Additionally, 23 percent of young adults surveyed believe they could purchase a home sooner if they entered a trade profession rather than pursuing college.

The research, commissioned by Wolverine as part of its #ProjectBootstrap initiative supporting tradespeople, highlights a growing recognition among young people of the opportunities available in skilled trades. A spokesperson for Wolverine commented that while a college degree is appropriate for many, an increasing number of Gen Z individuals are recognizing the potential career and financial benefits offered by trades.

The study also revealed that young people prioritize well-paid jobs (29 percent), work-life balance (20 percent), and flexibility (18 percent). Despite these priorities, many have not considered trade jobs, overlooking that these roles can meet their criteria. Job security, hands-on work, and earning potential without student debt were also valued by a segment of respondents.

However, a notable portion of those surveyed, 31 percent, have never considered a career in the skilled trades. Furthermore, 12 percent were unaware that benefits such as flexibility, strong pay, and long-term stability are inherent to trade work. Outdated stereotypes persist, with 28 percent believing trade roles are physically demanding and offer limited opportunities for advancement, and 25 percent associating them with dirty or messy environments.

Personal growth and life improvement were important to 21 percent of respondents. For 16-year-olds specifically, concerns about earning enough money after high school (38 percent), choosing the right career path (28 percent), and finding employment (26 percent) are prevalent.

When asked about the typical annual earnings of a skilled tradesperson, the average estimate was $57,005.11. Consequently, 58 percent of respondents believe these jobs are becoming more appealing to their age group. Among those not currently in a trade role, 71 percent expressed interest in exploring such careers.

Despite a perception gap, the demand for skilled workers remains strong across various industries, offering a clear path to financial stability and career growth. The initiative aims to bridge this gap by showcasing success stories and increasing awareness of trade professions to help young people make informed decisions about their futures. Among the top benefits of trade school or apprenticeships cited were gaining practical experience, earning income immediately, avoiding student debt, and entering the workforce sooner.


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