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The Express Gazette
Sunday, September 27, 2026

Fuel Prices Strain French Bakers, Evoke Past Protests

Soaring heating oil costs are squeezing small businesses and rural communities in France, echoing the concerns that fueled the "yellow vest" movement.

US Politics • 2 hours ago
Fuel Prices Strain French Bakers, Evoke Past Protests

The rising cost of fuel is putting a significant strain on French businesses, particularly in rural areas, as bakers and truck drivers grapple with increased operating expenses. This surge in prices is reminiscent of the conditions that led to widespread "yellow vest" protests during President Emmanuel Macron's first term.

Kevin and Sandrine Luce, who operate a bakery in Saint-Just-en-Chaussée, north of Paris, have seen their heating oil costs nearly double. In March, they paid 2,230 euros for 2,000 liters of heating oil, while last week they spent almost the same amount for just 1,200 liters. "Originally, it was a good deal, because initially, a fuel-heated oven is more economical than an electric one," Kevin Luce told The Associated Press. "That is until the price (of fuel) increased by 50%. So, yes, now it’s not a good deal."

The couple, like many of France's more than 34,000 bakers, with about a quarter using oil- or gas-fired ovens, are facing difficult choices. Luce indicated that the increased energy expenditure translates to lost earnings, impacting potential salary increases for employees and the ability to make new investments. Despite the rising costs, the Luces have so far refrained from increasing their baguette prices, which remain at 1 euro for a basic loaf and 1.10 euros for a traditional one, to avoid alienating their customers.

The energy crisis is particularly acute in France's rural regions, where about a third of the population lives. Limited public transportation in these areas means many residents rely on cars, making them more vulnerable to fuel price hikes. These communities were the heartland of the "yellow vest" movement, a protest that was partly triggered by fuel prices and caused significant unrest in France.

Martial Realland, who operates a food truck in the l'Oise region, is also feeling the pinch. Filling his truck with diesel now costs 200 euros, up from 120 euros before the recent geopolitical tensions. He also anticipates a significantly higher heating bill for his rented home, which uses heating oil. Realland estimates his tank refill could cost 2,500 euros this winter, compared to 1,600 euros last year, and he is considering not filling it at all. He has already started turning down work that requires extensive driving due to the fuel costs.

Christine Loir, a lawmaker representing the Normandy region, noted that over 10% of homes in her constituency use heating oil, a common fuel in rural areas for both homes and businesses, including some bakeries. Many residents cannot afford alternative heating systems or to improve home insulation. Loir is advocating for tax reductions on heating oil, as some constituents have expressed fears of having to choose between heating their homes and buying food this winter.

In response to the escalating costs, the French government announced an aid package valued at approximately 450 million euros. This package includes subsidies for commuters traveling at least 15 kilometers for work and financial assistance for 5.8 million families to help cover winter energy bills, ranging from 48 to 277 euros. The government is mindful of the past public outcry over fuel prices and is attempting to mitigate the impact on households and industries facing financial hardship.


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