As the England football team progresses in the World Cup, attention is also turning to the business acumen of the players' partners, often referred to as WAGs. Several individuals have established successful careers and businesses independent of their footballers' fame and fortune.
Olivia Naylor, partner of John Stones, is a trained beautician who owns a salon. She has previously managed several businesses, including a makeup artistry firm and a beauty school. Although one of her current companies, Moosh World Ltd, faces potential closure for failing to file accounts, she and Stones are involved in joint property investments through MS Properties Ltd, which has assets of £4.3 million, and OJS Properties Ltd, valued at £2 million.
Tolami Benson, fiancée of Bukayo Saka, transitioned from a career in PR and media relations to become a global influencer. Represented by United Talent, she has gained recognition for her fashion-forward approach, even designing custom outfits for events. Benson maintains a private approach to her personal life and selective partnerships. Saka's business interests include the property firm BS7 Investments Ltd, with £6.5 million in assets, and the promotions company BS7 Rights Ltd, worth £7.4 million.
Ashlyn Castro, girlfriend of Jude Bellingham, has a significant online following with over 732,000 Instagram followers. While she has scaled back her modeling and influencer work since dating Bellingham, she has partnered with brands like Clarins. Bellingham's business ventures include Bello & Bello Ltd, valued at £4.6 million, and Bellingham Media Ltd, worth £900,000.
Lucia Loi, partner of Marcus Rashford, is a PR and advertising executive. She previously launched an online clothing brand, Redi Essentials, before moving to Spain with Rashford. Rashford himself is a prominent figure in business, with a portfolio of companies valued at £8.6 million and having paid himself £10 million in dividends over the last two years.
Ellie Watkins, partner of Ollie Watkins, is establishing herself as a beauty and clothing influencer. Represented by Blogger Agent, she advertises various cosmetic brands. Her partner's financial interests include media and property firms worth £2.5 million, in addition to his playing salary of nearly £7 million annually.
Kate Kane, wife of Harry Kane, is a qualified fitness instructor and has focused on raising their four children. She does not have notable businesses of her own, though Harry Kane's image rights firm, HK28 Ltd, holds assets worth £11.4 million and generates over £2 million annually.
Rebecca Burnett, partner of Jordan Henderson, shares his passion for property investment. They are co-owners of St Johns Property Developments, with £3.6 million in investments, and she is a director of his image rights firm, Jordan 90 Ltd, which has assets of £10.2 million, including a significant property portfolio.
Annie Keating, childhood sweetheart of Anthony Gordon and a makeup artist, prefers to stay out of the spotlight. Gordon's transfer to Barcelona is anticipated, and they jointly own a sports firm, Ollenotna Ltd, with £3 million in equity. Gordon's annual earnings are reported to be £15.6 million.
Katie Bio, CEO of Luminaire, a fashion and home decoration company, is a British businesswoman and former model. She and Ivan Toney relocated to Saudi Arabia a year ago. Toney earns approximately £21 million annually.
Megan Pickford, partner of Jordan Pickford, has been with the goalkeeper since their teenage years. While she supports him at tournaments, Pickford's business interests include an image rights company, JPick one, valued at £2.6 million in assets.