Disney World's AI Haunted Mansion Feature Sparks Fan Backlash
The theme park is experimenting with AI to transform guest photos into ghosts, drawing criticism from some visitors who feel it devalues artistry.
Disney World is facing significant backlash from parkgoers over its new AI-powered photo feature that transforms guests into ghosts or statues outside the Haunted Mansion ride.
The technology, currently in a testing phase, allows visitors who purchase the Photopass service to have their pictures altered to resemble spirits or the attraction's iconic Singing Busts.
While some guests expressed excitement and found the feature amusing, a vocal segment of fans took to social media to voice their displeasure. Critics condemned the use of AI, with some arguing it is a lazy and unoriginal approach that disrespects the park's legacy of creativity and craftsmanship. Concerns were raised about AI potentially replacing human artists and devaluing the brand's commitment to detailed artistry.
"This is really gross of Disney," one user wrote on X, sarcastically adding, "Let’s just replace all artists with AI, it’s fun and easy!" Another commenter stated, "Absolutely disgusting to see this." Others lamented that the feature felt antithetical to the creative spirit of Walt Disney, who they felt built Disneyland on vision and craftsmanship.
Conversely, supporters of the feature highlighted its optional nature and its potential to add value to the Photopass service without directly replacing photographers or artists. "AI IS the future, Disney to stay ahead of the rest must embrace," one defender posted. Others compared it to a fun Snapchat filter, noting it was clearly not intended to be passed off as real art.
Photopass is available for $185 for an entire trip if purchased before arrival, or $210 if bought during or after, with a single-day option for $85.
The controversy comes weeks after Disney World also faced scrutiny for implementing price increases on some of its hotels for 2027. Comparisons showed significant rises in nightly rates for resorts like Pop Century and Coronado Springs, with some room prices increasing by over $100 per night. This follows a broader trend of price hikes on park tickets, food, merchandise, and add-on services like the Lightning Lane, with one-day Magic Kingdom tickets exceeding $200 for peak dates in 2026.