Hannah Ingram-Moore, the daughter of Captain Tom Moore, the celebrated World War II veteran who raised millions for the NHS, has reportedly turned to TikTok to promote consumer products and earn commission. Ingram-Moore, 55, who was previously involved in a dispute over the finances of the Captain Tom Foundation, is now described as a self-styled motivational coach. She uses a dedicated section on her TikTok profile, which functions as a digital storefront, to advertise items such as ear drops, dog sprinkler pads, and car windscreen sun shades. These products are often shown with discounts. One recent TikTok video features Ingram-Moore in London, promoting a fashion brand called Oglmove.
A follower's comment on the video, suggesting it was ironic in relation to her father's legacy, was reportedly