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The Express Gazette
Saturday, October 24, 2026

Britons Divided on Climate Change Action, Poll Finds

New research reveals five distinct public 'tribes' on climate change, with concerns over cost and international cooperation influencing views.

US Politics • 2 hours ago
Britons Divided on Climate Change Action, Poll Finds

British public opinion on climate change is fragmented, with citizens divided into five distinct groups based on their views, according to research by Lord Ashcroft. While there is no widespread consensus on the urgency or methods for addressing climate change, a common thread among many is a skepticism about unilateral action if other nations do not follow suit.

The five identified "tribes" are: Impatient Idealists, who advocate for faster action and believe Net Zero is worth financial investment; Committed Contributors, the most likely to have personally altered their behavior; Squeezed Sympathisers, who acknowledge climate change but cite affordability as a barrier to further action; Cautious Pragmatists, who are not opposed to environmental goals but prioritize other issues; and Staunch Sceptics, who perceive the threat as exaggerated and resist increased costs.

Even within these groups, opinions are nuanced. Many individuals concerned about the climate also express worries about energy expenses and question the reliability of renewable sources like wind and solar power. Those on the more skeptical end of the spectrum doubt the wisdom of rapidly pursuing Net Zero targets without similar commitments from other countries, though few deny the reality of climate change or human influence.

The core of the public debate, as identified by the research, centers on what actions are necessary, the pace of implementation, and who should bear the financial burden. The lack of trusted sources to provide clear guidance exacerbates these uncertainties. Past government policies, such as encouraging diesel car purchases for environmental reasons only to later impose penalties, have eroded public trust.

Concerns about green initiatives being used as a pretext for tax increases are prevalent, with businesses suspected of inflating prices under the guise of climate action. Environmental groups' dire predictions and even the findings of climate scientists, whose funding and interpretations can be questioned, are not always viewed as unimpeachable.

Overall, a majority of respondents indicated that achieving Net Zero would likely result in higher household costs. When prioritizing energy policy, affordability and energy independence from foreign suppliers ranked higher than tackling climate change. Consequently, there is a greater likelihood of favoring new oil and gas exploration. The government has recently approved the Jackdaw gas field and is reportedly set to approve drilling at the Rosebank site. This decision is expected to be popular, despite opposition from within the Labour Party, as many find it illogical to ban domestic exploration while importing North Sea oil from other nations.

Simultaneously, a segment of the public views Net Zero as an opportunity for new industries, job creation, and potentially cheaper energy in the long run, though the specific policies to achieve this remain a point of contention. Hypothetical measures like new wind and solar farms, increased nuclear power generation, and taxes on high-carbon activities or frequent flying received majority support, provided the revenue was returned to the public. However, measures perceived as more intrusive, such as traffic charges, bans on petrol and diesel vehicles, phasing out gas boilers, and increased costs for meat and dairy, encountered greater resistance.

Two key sentiments emerged: a weariness with governmental oversight of household decisions and a finite patience for rising costs and taxes. "I'm fed up with the Government going, 'You've got to do this', 'you've got to do that'," one participant stated, with another adding that businesses should "be environmentally friendly but don't charge us extra for the privilege of it."

Nearly half of those polled were unsure how Net Zero policies impacted their energy bills, and a similar number expressed an unwillingness to pay more. The preferred targets for funding the green transition were large corporations, energy companies, and high-polluting individuals, although some noted that increased business costs would ultimately be passed on to consumers.

A significant concern, even among the environmentally conscious, is the impact of the UK's relatively small contribution to global emissions if larger nations do not take comparable action. While a majority accept that the UK should do what it can regardless of other countries, there is a prevailing sense of uncertainty about the effectiveness of leading if others do not follow.

For the electorate, climate change is perceived not as a scientific debate but as a political challenge requiring clear, sensible, and fair answers regarding plans, outcomes, costs, and international participation.


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