AI-Generated Ads Gain Traction in U.S. Midterm Campaigns
Researchers observe an increasing use of artificial intelligence in political advertisements ahead of the November elections.
US Politics • an hour ago
Artificial intelligence is being employed more extensively in U.S. midterm campaign advertisements than ever before, according to researchers studying the trend. These AI-generated ads are appearing in key races, with some funded by outside political groups and others directly from candidates.
BBC Verify has identified dozens of these AI advertisements and is assessing their deployment within the campaigns leading up to the November elections. The increasing use of AI technology in political messaging raises questions about its impact on the electoral process and public perception.