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The Express Gazette
Monday, October 19, 2026

Smart Gadgets, Including Air Fryers, Harvest More Data Than Necessary, Experts Warn

The Information Commissioner's Office (ICO) has issued new guidance for smart device makers, emphasizing the need for transparency and control over personal data collection.

Technology & AI • 4 months ago
Smart Gadgets, Including Air Fryers, Harvest More Data Than Necessary, Experts Warn

Smart devices, from air fryers to smart TVs, are collecting more personal information than necessary, according to experts and a UK regulator. The Information Commissioner's Office (ICO) is cautioning that internet-connected appliances, which are increasingly common in households, could be harvesting sensitive data about users' daily routines, preferences, and even personal lives.

Recent studies have revealed that some smart air fryers request users' exact locations and have the capability to record audio through connected phones. For instance, investigations by Which? found that certain air fryer models, including those from Aigostar and Xiaomi, requested location data and permission to record audio. The Xiaomi app linked to its air fryer was found to connect to trackers from Facebook, Pangle, and Tencent. Additionally, the Aigostar air fryer sought user gender and date of birth during setup. Data collected by some of these devices has been sent to servers in China, often without clear explanations from manufacturers.

Smart TVs are also a significant concern for the ICO. These devices can gather extensive data on viewing habits, which is used to target consumers with personalized advertisements. While data collection for personalized recommendations or ads is permitted, the ICO states that TV manufacturers will need to obtain explicit user consent. The regulator plans to engage with TV manufacturers later this year to assess compliance with these guidelines.

New ICO Guidance for Smart Device Manufacturers

The ICO has released new guidance for smart device makers and developers, outlining rules for how customer data should be handled. The guidance stresses that smart products should only collect data that is essential for their function, be transparent about how this data is used, and provide users with control over their information. This directive comes as a survey found that a third of UK adults feel unconfident in their understanding of how their smart devices collect and use data, with three-quarters expressing surprise that devices like smart toasters or toothbrushes gather personal information.

William Malcolm, ICO Executive Director for Regulatory Risk, stated, "Smart devices collect some of the most sensitive data about our lives, from our health to our daily routines and family life." He added, "They are designed to make our lives easier, but this should never come at the cost of our privacy." The ICO's findings suggest consumers are often caught between the convenience offered by smart technology and concerns about data privacy and understanding.

Consumer Concerns and Device Security

Despite privacy concerns, the adoption of smart devices continues. Almost half of UK consumers report being willing to purchase smart devices for the benefits their data collection provides. However, 40 percent of Britons express concerns about data collection, and 15 percent actively avoid smart technology for this reason.

Experts recommend several steps for consumers to protect their privacy when using smart devices:

  • Research before buying: Investigate what data a device collects and determine if you are comfortable with its access requirements.
  • Manage permissions: Utilize privacy controls during device setup to limit data access. Do not agree to unreasonable permission requests.
  • Secure devices: Use strong, unique passwords and enable two-step verification where available.
  • Install updates: Regularly update device software to benefit from security patches.
  • Wipe data: Before selling or disposing of a smart product, perform a factory reset to remove personal information.

Andrew Laughlin, a Which? Tech Expert, commented on the ICO's guidance, stating, "It's encouraging to see the regulator's final guidance place a greater emphasis on limiting unnecessary data collection, improving transparency and giving people more control over their information." He also noted the ICO's intention to scrutinize smart TVs, emphasizing that companies ignoring the rules must face consequences, as households should not have to compromise their privacy simply to use everyday technology.


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