Apple has launched its newest iPhone models, the iPhone 18 Pro and iPhone 18 Pro Max, alongside its first-ever foldable phone, the iPhone Duo. The company also introduced the AirPods 5 and refreshed Apple Watch Series 12 and Apple Watch Ultra 4. Preorders for the iPhone 18 Pro models, AirPods 5, and new Apple Watches are now open, with devices slated to arrive on September 18.
The iPhone 18 Pro starts at $1,199, with the Pro Max beginning at $1,299. Storage options range up to 2TB. Key upgrades to the Pro models include a new 48-megapixel Fusion Main camera with variable aperture, Apple's A20 Pro chip, a smaller Dynamic Island, and enhanced battery life. The Pro Max model boasts the longest battery life ever offered in an iPhone.
Apple's first foldable device, the iPhone Duo, features a 7.6-inch display when opened and a 5.4-inch external screen. It supports Apple Pencil and is designed for multitasking. Preorders for the iPhone Duo begin October 16, with availability on October 23. Pricing for the foldable starts at $1,999.
The AirPods 5 are now equipped with Active Noise Cancellation as standard, alongside improvements in sound quality, Adaptive EQ, and Live Translation. These earbuds are priced at $129, with a $149 option including a wireless charging case. Both versions are available for preorder now.
Updates to the Apple Watch lineup include the Series 12 and Ultra 4, both featuring a new Health Sensing System for more detailed heart rate data and a new readiness score. The Series 12 starts at $399 for the 42mm GPS model, while the Ultra 4 begins at $799. Both models are available for preorder ahead of their September 18 release.