Stylist Makes London Fashion Week Debut in Supermarket Attire
Alexandra Fullerton showcased a high-fashion aesthetic using outfits sourced from British grocery chains.
Fashion stylist Alexandra Fullerton has garnered attention for attending London Fashion Week in outfits assembled entirely from supermarket clothing lines. Fullerton, known for her work with publications like Elle and Vogue, opted for pieces from Tesco, Asda, and Sainsbury's for her appearances at the prestigious event.
On day one, Fullerton wore comfortable £18 jeans from George at Asda, paired with a cashmere jumper from Tu at Sainsbury's and practical trainers.
Her second day's ensemble featured a funnel neck jacket and an asymmetric-hem skirt from George at Asda, complemented by Tu at Sainsbury's ruched loafers and a tan suede bowling bag.
For a subsequent event, Fullerton sported a £26 sheer black dress and a fluffy jacket, both from Tu at Sainsbury's.
She also highlighted a Tesco trench coat, which she wore popping the collar and rolling up the sleeves.
Fullerton expressed her sentiment that she never felt averse to browsing supermarket clothing aisles and felt chic in her chosen attire.
Her attendance and styling choices at London Fashion Week aim to challenge perceptions of high fashion and demonstrate that style can be accessible from a variety of sources.
