Radio host Kyle Sandilands has identified the Daily Mail as his primary morning news source, according to a recent podcast interview. Sandilands discussed the significance of brand loyalty in media and his personal commitment to the publication.
"People, they buy into brand loyalty," Sandilands stated in an interview on the showbiz podcast, The Debrief with Savanna Young. "I go the Daily Mail every day. It's pretty much the first thing I do in the morning."
The interview, which saw Sandilands also touch upon the importance of authenticity, garnered significant attention, with over 120,000 views on YouTube alone. The media personality is reportedly launching his own subscription audio platform.
The Daily Mail highlighted its reach in Australia, noting more than five million monthly readers and tens of thousands of local Mail+ subscribers. The publication offers several newsletters, including the Morning Mail and PM Edition from Editor Felicity Hetherington, and the Spilled newsletter from Showbiz Editor Jade Watkins, designed to deliver top stories and news alerts.