Kerry Katona's daughter Heidi, 19, turns heads in striking scarlet gown at charity ball

Heidi Katona, 19, captured attention in a vibrant scarlet gown as she accompanied her mother, Kerry Katona, to the Trauma charity ball in Manchester. The striking dress complemented Heidi's figure as she posed for photographs at the event.

Kerry Katona also made a stylish appearance, opting for a one-shouldered black velvet gown.

Heidi's public appearance comes amid speculation that she is poised to follow in the footsteps of other young celebrities venturing into influencing and brand ambassadorship. Reports suggest she is preparing to carve out her own career, inspired by figures like Princess Andre, daughter of Kerry's close friend Katie Price.

Kerry Katona has expressed her ambition to act as a "momager" for her daughter, drawing parallels to Kris Jenner's management of her famous family. "I feel like Kris Jenner!" Katona has previously stated, highlighting her desire to guide Heidi's career based on her own extensive experience in the entertainment industry. Brand and culture expert Nick Ede commented on the potential for young figures like Heidi, noting that while they have a distance to go to reach the level of the Kardashian-Jenner clan, they are establishing themselves and are likely to achieve financial success in the coming years.

Heidi currently has a significant following on Instagram, which has more than doubled in the past year, indicating a growing public profile. Her potential career path has also been a topic of discussion following a recent TikTok post where she humorously alluded to her parents' past relationship and her father, Mark Croft. Heidi, who shares Heidi and Maxwell, 18, with Croft, has previously spoken about her strained relationship with her father, stating that they no longer have contact.